Crayola Ventures into Multi-Genre Content Production with Kids and Family Studio Division
Crayola, the renowned school and creative arts supply company, is taking a bold step into the entertainment world with the launch of its new studio division. Led by Victoria Lozano, Crayola’s EVP of marketing, the division is set to produce diverse content for kids and families, leveraging the power of color and exploring the boundless realm of children’s creativity.
Teaming up with production companies, animation studios, and IP owners, Crayola Studios is already gearing up to create an exciting content slate that will captivate young minds and inspire lifelong creative journeys. Backed by Crayola’s sister company Hallmark Media and Goatfish Agency, co-founded by Rick Glankler, former president and general manager of Fremantle’s Kids & Family Entertainment, the studio aims to stand out as a trusted provider of creativity-driven stories.
One of the projects in the pipeline is an animated adaptation of the award-winning podcast turned best-selling book series, “The Alien Adventures of Finn Caspian,” by Gen-Z Media. In collaboration with MIMO Studios, spearheaded by Cyma Zarghami, the show is set to bring Finn Caspian’s sci-fi adventure to life. The series follows the escapades of eight-year-old Finn Caspian and his friends as they explore uncharted planets, assist aliens, and unravel a thrilling mystery.
The Gen-Z Media podcast has already garnered millions of downloads and critical acclaim, showcasing its immense potential for success in the animated format. Crayola Studios is excited to partner with MIMO Studios in creating a visual extravaganza that fosters imagination, self-expression, and creativity for kids worldwide.
For Crayola, the establishment of Crayola Studios marks a natural progression towards inspiring the next generation and nurturing creativity through engaging and entertaining content. With their unique perspective and commitment to color-filled experiences, the studio aims to make a significant impact in the world of children’s entertainment, captivating hearts and minds with unforgettable stories.
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